02 / The challenge
The challenge
In logistics, a lookup can start with a specific question: where is the route I need to review? Answering it means finding the relevant record and opening its details. That task has a central place in operational work.
The route also belongs to a broader context. Tickets, drivers, fleet, and administrative work are different parts of the operation. The system needs to organize those areas while keeping the original lookup task clear.
JMB Global Logistics brings both dimensions together: a way to look up routes and navigation organized around logistics and administrative areas. The project connects a specific task with the context in which it takes place.

